Start Messy Start Smart: 30 days to get your freelance biz off the ground

Laptop displaying a digital planner with weekly goals and tasks for Week 2 and Week 4, including sections titled 'Get Clear' and 'Get Set Up', with colorful backgrounds and a video thumbnail of a woman.

Because HONEY, you don’t need the “perfect plan” but you could use a bit of help, no?

A green tag with the phrase "Do it for the plot" written on it, attached with two green rivets.

A young woman sitting on a desk with her legs crossed, holding a camera in her right hand and looking at her phone in her left hand. She is wearing striped pajama pants, a white t-shirt, and a gray vest. The desk has a red desk lamp, a mouse on a mousepad, some books, and a small container with pens. Behind her, there are colorful monthly calendars on the wall, and a small framed black-and-white photo of a woman and child hangs on the wall. A green chair is in front of the desk.

Let's shape your services, price them properly, set boundaries, and build confidence online

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Let's shape your services, price them properly, set boundaries, and build confidence online

✦

Let's shape your services, price them properly, set boundaries, and build confidence online ✦ Let's shape your services, price them properly, set boundaries, and build confidence online ✦

You might be here if…

You’re just getting started and…

You don’t really know where to start
You’ve got ideas, but no systems or structure
Your confidence is lowkey crumbling because everyone else looks like they’ve got it together

Or you’re already in business, but…

Your brand feels messy (and not in the fun way)
You’re booked, but not aligned (and maybe undercharging)
You’re craving structure, clarity + a lil bit of calm

I love being able to take it at my own speed, plus it feels like having a chat/ debrief with a friend because of all the little videos & voicenotes you’ve included (love that)

What The Girlies Are Saying…

A pink and white name tag reading 'Hello, my name is Sophie' with black text and rounded corners.

A pattern of vertical stripes in shades of blue, green, and teal.

So beautifully done and thought out. The questions and thinking points are so good.

A green name tag with the words 'Hello MY NAME IS Ella' written on it.

I’ve been freelancing for over 2 years but I really need to revamp how my biz is set up. Absolutely loved how this challenge got me thinking about how I can improve everything - TYSM gal

A green and white name tag with the words 'Hello, my name is Amy' on it.

Let’s get you moving forward

Start Messy, Start Smart walks you through the real stuff:

Clarifying your offers
Building your “ecosystem” of services so it actually works for you
Getting confident in your prices (no more pulling numbers from the sky)
Light systems that support your client experience
Brand messaging + content that actually sounds like you

Green starburst shape on black background.

A mug with a blue splatter pattern on it, filled with green soup and placed on a wooden table next to a plate with an avocado.

It’s the kind of thing I wish I had when I started. And now, you do.

Inside this workbook…

You can figure out exactly what you want your business to be with actionable steps to help you build it!

4 themed weeks (strategy, offers, content, systems)

Clear daily prompts so you tackle one task at a time

A Notion space that feels like your biz brain on paper

Pep talks from me via voice notes + videos along the way

By the end, you’ll have

A biz model that makes sense for your dream lifestyle

Illustration of a stylized butterfly with green wings and a black body on a black background.

Messaging that reflects your vibe

A stylized, abstract illustration resembling a butterfly or flower with four rounded, overlapping petal-like shapes in light green, arranged symmetrically on a transparent background.

A clear plan for your business

Light green, stylized butterfly icon on black background.

Less mental clutter

A pastel yellow-green four-petaled flower with rounded petals on a transparent background.

Offers you can confidently explain

A large, stylized, light green butterfly shape with no distinct details.

Designed to be accessible (on purpose)

Young woman sitting on a desk inside a room, holding a smartphone, smiling at the camera, with a calendar on the wall behind her.

Because getting your freelance biz off the ground shouldn’t cost hundreds.

This challenge was made for the girlies who are figuring it out as they go. I’ve been there and I want to help you get unstuck.

You should build offers you’re proud of
Show up online with clarity & confidence
Feel sure of what you’re building

Join for just £30!

FAQs FAQs FAQs

Is this only for total newbies?

Nope! It’s for early-career freelancers or anyone feeling flatlined, stuck, or out of alignment. This challenge helps you rebuild your business from the inside out.

Do I need past marketing experience?

Absolutely not. Whether you’re pivoting from another job or figuring it out as you go. This is designed to meet you where you are.

How long do I have access?

Forever. You can revisit it anytime your biz evolves or needs a refresh.

What platform is it on?

Notion. Even if you’ve never used it before, this challenge will walk you through it and help you fall in love with having everything in one place.

How long does it take to complete?

You can do it across 30 days - one task per day. Or you can speed through it in a few days (hardcore), or take weeks/ months to work through it at your own pace. Whatever is best for you & your biz timeline.